Your Favorite Isn't Your Best

We have our favorites. Our favorite tool, shirt, athlete, game, etc. It can be hard to separate our favorites from the best. You reach a point where your favorite shirt, the one you spent a little extra on is now faded and worn. It isn't the best thing to wear anymore when you go out.

I started a podcast, www.fridaysonthefly.com. If you read this blog you've probably seen me mention it. I like media and I wanted to explore having my own radio show.

I decided to talk about my projects. How I did it, what I learned. It's what I like to do so it's easy to talk about.
Over the last six months I've learned how to podcast and how to market a podcast. The show had changed and I began preparation to start a new podcast about movies, another subject I like to discuss. Check out www.crossthenetflixstream.blogspot.com.

While FOTF was my first podcast and my favorite, I realize my movie podcast would likely be more popular. FOTF did a few movie related episodes which outperformed our regular episodes. Movies are more accessible, everyone knows movies and the actors. No one knows me or my projects. It's a simple equation that results in popularity. People search for movie titles, not for random projects on which I'm working.

As I began recording both podcasts, I realized that
my favorite wasn't my best.

It can be difficult to admit when your favorite isn't your best, but it's important to know where to focus your efforts. As I began recording both podcasts, I soon realized that FOTF wouldn't be around much longer. I looked forward to the movie podcast, but was always scrambling for ideas for FOTF. My projects take months, a weekly podcast discussing the same project over and over wasn't working. Little did I realize that just a few weeks after starting the movie podcast I would end FOTF. It was an easy decision, but hard to enact. I had to cut my favorite loose.